Welcome back, superNova!

If you do a little search for us on Instagram, you’ll be inundated with a selection of incredible images of beautiful girls in our collection of bras, briefs and inbetweens. But the one item you’ll notice far above the rest will be variations of the Nova set; the insta-famous bra is beloved by both bloggers and stylists alike, making it our best selling piece of all time.

Simple and delicate, but incredibly sensual, the fashion-forward design of the Nova Bra is revolutionising the lingerie game, one girl at a time. Whether in classic sexy black, angelic ivory or spicing it up with leopard print, the cut out styling of the Nova Bra is flattering and supportive but incredibly sexy, which is really what we’re all about.

In a world where bras are increasingly considered just for their comfort or practicality, Nova reminds us that bras aren’t always meant to be hidden, unseen and unappreciated under mountains of garments. Bras have the capacity to ignite a powerful flame; whether it’s Madonna rocking Gaultier's legacy of the cone bra, the Wonderbra reminding us of the power of women controlling their own sexuality or the burning of the bra, which continues to be an important comment on society decades on.

There is no doubt that the creation of lingerie and its place in our wardrobe has the power to inspire daring fashion choices, make us feel sensual in our movement and, importantly, help us to exude confidence in the bedroom. Bras aren’t just for functional use, but also do their part to liberate us, they can be gifts to ourselves, a self-indulgence we use to treat ourselves instead of for the eyes of those around us.

However, though Nova's playful design is not intended as a functional day-in day-out bra but a statement in the world of undergarment style, the Nova Bra’s cut outs and luxe guipure do make it the perfect light and airy option for summer dressing, which we’ve seen splashed across the 'gram from our customers, bloggers, and models alike. The gorgeous simplicity of the design can be paired with oversized shirts, casual sweaters, denim everything and sleek slip dresses, plus the Nova Body variation is a favourite among the boldest of the 'gram.

Whether it’s plain as day under sheer tops, or effortlessly rock n’ roll under a jacket, the Nova Bra slides into any outfit decision.

If you’re ready to go all out, take a leaf out of @jessicafang’s book by rocking the Nova Body with only some simple jewellery and what we can assume is Chanel No. 5.

And of course, just because we’re all about treating ourselves doesn’t mean it’s impossible to treat others too - a popular choice among gifters and an easy excuse to go ALL OUT with the whole set. Nova's popularity makes it a fail safe option to give to that special someone, or an easy, inspired choice to drop as a hint to whoever will be taking it off you this year.

Share your own styling on the 'gram by tagging #MyBluebella.